With the commissioning of its state of the art cold rolling complex, Essar Steel is now fully geared to meet the critical demands of the automobile industry in Indian and international markets. The Company now offers over 300 grades suitable for use in the auto and auto ancillary industries.

Essar Steel's fully integrated plant specializes in extra thin gauge strips with better and uniform mechanical properties, cleaner surface finish and closer dimensional tolerances than hot rolled strips to meet the demands of consistent quality and customized product offerings.

The total market size for Auto grade products estimated to be in the region 97 lakh units, with two wheelers forming the major share with 80%, three wheelers at 4%, passenger cars at 11%, commercial vehicles at 3 % and tractors at 2 %.

The total steel requirement for this segment is further classified into 0.36 million tonnes of HR Sheets, 0.32 million tonnes of HR Plates and 1.46 million tonnes of Cold Rolled Sheets / Coils. In this high value market, Essar expects to gain a market share of approx. 18% and 17% in Hot Rolled and Cold Rolled Auto Grade steel respectively

Essar's Steel finds applications in various auto components such as axles, wheel rim s and discs, chassis members, truck bumpers, buckets for earth moving equipment, fuel tanks of two wheelers, oil slumps, floor panels, bonnets,etc.

Some of the major customers of Essar Steel in the automobile industry include:
Ashok Leyland, Hyundai, Maruti Udyog, FIAT India, Kalyani Brakes, M&M, Wheels India, Michilen Works, Swaraj Mazda, JCB, CAT, Axles India etc.

About Essar Steel

Essar Steel is the largest integrated steel producer on the West Coast of India. It produces some of the world's finest quality steel at its state-of-the-art steel making plant at Hazira with value addition at every stage of manufacture. The Company is recognized for its high quality, customer orientation and flexible product mix.

Essar is the largest exporter of flat products from India and is a sought after Indian brand in the discerning markets of the West and the growing markets of South East Asia and the Middle East.

The current capacity of the plant is 3.6 million tpa which is being increased to 4.6 million tpa during the year. The steel complex comprises the world's largest gas based sponge iron plant, a steel plant and a 1.2 million tonne cold rolling complex that includes hot rolled pickling and oiling plant, cold rolling plant and a galvanising plant. The complex has complete infrastructure including a captive port, power plant and oxygen plant. The pellet required by the steel plant is manufactured at Essar's plant at Visakhapatnam, which has an annual capacity of 8 million tpa. The iron ore fines are supplied through slurry pipelines from Bailadilla. The company also operates a million tpa 8iron ore beneficiation plant at Bailadilla which gives it a very quality of iron ore.

About the Essar Group

The Essar Group is one of India's largest corporate houses with interests spanning the manufacturing and service sectors in both old and new economies: steel, power, shipping, constructions, oil & gas and telecom. It has an asset base of over Rs. 22,000 crore.