PT Essar Dhananjaya makes cold-rolled steel of various thickness which are used as a basic input for galvanized colour coated sheets, pipes and tubes, furniture and for general engineering sectors. With the current expansion, the company will also serve the domestic auto market.
Mr. Amin said the company's realisations from its cold-rolled steel is above the industry average, given its ability to make thin gauges from HRC. "While on an average we realise about $310 per tonne of cold-rolled steel, the thinner gauge products give us about $370 per tonne," he said. Moreover, with the recent depreciation of the rupiah against the dollar, the realisations can rise further.
The auto market in Indonesia is currently at 300,000 units. This is a far cry from the pre-Southeast Asian crisis in '97 when annual volumes were more than 400,000. "The crisis has affected the steel industry here severely," Amin said, adding the sector which had a demand of 1.2 million tonnes before '97, had shrunk to just about 800,000 tonnes.
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