Essar Oil is the first private company in India to enter the refined products marketing sector.
The retail business unit of Essar Oil is oriented towards delivering better and faster service to its customers. Essar pioneered the concept of setting up retail outlets using the franchisee-owned, franchisee-operated model. With a pan-India network of 1,600 retail stations, Essar reaches every corner of the country covering the national and state highways and the rural areas. Essar Oil supplies high-quality petrol and high-speed diesel.
Our widespread network has created an excellent land bank resulting in the development of Non-Fuel Retail (NFR). It is a promising business channel for our retail today since it facilitates high footfalls, increased customer activation and high recall value with a profitable utilization of the retail site.
All NFR activities are designed to serve the varying needs of our customers. This has created some mutually beneficial alliances across various categories such as Automobiles, Lubricants, Agrochemicals, Banking, Telecom and Food and Beverages. These tie-ups with leading players such as Exide, SERVO, CASTROL, TOTAL, ELF, J K Tyres, Bosch, SBI , Western Union Money Transfer, Amul, Café Coffee Day, Dinshaws, Heritage Foods, Pepsi, Biryani House, National Seeds Corporation have facilitated maximum customer convenience and satisfaction.
Tie-ups with other oil marketing companies also gives Essar Oil access to product, and the right to use their terminals and facilities for the placing and marketing our products. Through this we have a presence at more than 30 supply locations across India.
EOL has recently been aggressively adding multi-fuel options for its customers and already has tie-ups with GSPC, GAIL GAS, Sabarmati Gas, Adani Gas and Gujarat Gas Corporation for selling CNG, besides tie-ups with MGL and Aegis Logistics for selling Auto LPG in its outlets. Currently, EOL has 22 CNG facilities at its retail outlets in Gujarat, four Auto LPG facilities in its ROs in Maharashtra, and three MS / HSD in ALPG RO in Maharashtra.
Today, we are slowly emerging as a one-stop destination for retail customers with ever-changing needs.
We are also making a foray into retail and direct sales in Kenya and marketing all our products to the SAARC countries.
EOL offers a wide range of products to bulk customers (traders and direct customers) in the industrial and transport sectors. A range of petroleum products covering numerous applications are on offer to industrial customers like power plants, and chemical, fertilizer and shipping companies. It has received approvals to supply Aviation Turbine Fuel (ATF) to the Indian Armed Forces, and has tie-ups with oil marketing companies, namely Bharat Petroleum Corporation Ltd (BPCL) and Hindustan Petroleum Corporation Ltd (HPCL).
Bulk products currently offered by us:
|ATF||Commercial airlines, defense services|
|Furnace Oil||DG set, boiler, furnace, marine|
|Bitumen Grade VG30||Process, industrial|
|MS (BS II, BS III)||Automotive fuel|
|HSD (BS II, BS III)||Automotive fuel, industrial, DG set|